Will Facebook lose 80% of it users by 2017? The answer is NO… It might happen later but in 2017, as predicted by researchers at Princeton University, it’s quite soon to be honest.
I’m sure everybody has heard about the news today and probably felt a bit scared. No worries, for me, the conclusion is based in an element which is not fully representative. Why? The research only looks at searches of Facebook on Google (What a irony 🙂 ) as main element and doesn’t take into consideration the growing number of mobile users.
“The 870 million people using Facebook via their smartphones each month could explain the drop in Google searches — those looking to log on are no longer doing so by typing the word Facebook into Google.”
Facebook mobile users represent almost 60% worldwide and in some key markets it goes way beyond that.
For instance, in the US, Facebook revealed 78% Of US Users Are Mobile and in Asia numbers show a really optimistic future.
What are your thoughts? Will Facebook die soon or rather later?