The best social and digital campaigns of 2013

Now that a New Year has started you might be looking for a good summary of 2013’s best social media and digital campaigns. Our friend Greg has launched his popular compilation and we are happy to share it! 2013’s best digital campaigns from Gregory Pouy Any campaign you would like to add in? I still […]

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How to engage with the Digital Shopper

If you run an E-commerce business or are interested in understanding better the digital shopper, here is a worth reading report released by Capgemini. One of the key points is without a doubt how we can understand his behavior across all the channels to provide with an integrated and satisfactory experience. Download the Digital Shopper […]

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How many of my followers are fake / Inactive on Twitter

Guess how many fake and inactive users are following you? Would you like to know how many of your Twitter followers don’t contribute to your “real” influence? Surfing the web again I’ve found this pretty interesting tool which basically gives you an overview of how many of your followers (%) are fake, inactive or good. […]

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Our Food, Our Questions. Mc Donald’s is KING!

Starbucks has lost its place as the most social company in the restaurant business. Starbucks’ loss is McDonald’s gain But how did McDonald’s do it? The answer seems to be pretty straightforward – transparency. During the second half of 2012 McDonald’s ran a well trailed campaign to open up to its public, including videos of […]

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How social influence work – #Infographic #socialinfluence

How Are people Influenced online is one of the top questions many social media marketers are trying to find out. Under this purpose, I found this interesting infographic which takes us to 3 main points: – The history of influence. Don’t underestimate the power of the traditional Tupper ware meetings 🙂 – The two thinking […]

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2012 Social media report

It seems social media is not a fad anymore and year over year marketers are getting the more and more consicuous about it. See below the social media report for 2012. This study surveyed 3,800 marketers. I would like to highlight the fact that Measurement and Targetting are areas which marketers are starting to care […]

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Male VS Female social media usage

Who is more popular on each social network male or female is maybe one of the top question that many social media managers try to guess. Here is the answer! It seems basically, Male dominate Google +, LinkedIn, Youtube, Delicious, FlickR, Digg or Reddit and female lead the way on Facebook, Pinterest, Twitter, Instagram or […]

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Social media mejora el SEO?

Mejora el Social media el SEO? Esta posibelmente sea una de las grandes preguntas que muchos no solo consultores de social media pero tambien Especialistas en SEO se hacen. Os dejo aquí un pequeño estudio hecho por la gente de TastyPlacement, una empresa de SEO y diseño digital en Texas. Ambas empresas crearon 6 sitios […]

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The city 2.0 – The city I would like to build

Social media and the web2.0 is creating cool and inspiring stuff. After Did you know and Kony, I founded this video below pretty cool. Do you dare to create the City where differences between poor and rich communities will disappear and where leaders and experts will lead the thoughts? To be honest I love the […]

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Cuanto se cobra en Social media – Infografia de salarios

Cuál es el salario, Cuánto se gana en Social media, Cuánto cobra un Community Manager o un Social media manager es una pregunta que muchos se hacen cada día. Gaby Castellanos rompió el hielo en 2009 con este post. De nuevo, y en forma de Infografía, aquí tenemos la respuesta. Como era de esperar se […]

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