Snapchat compared with Facebook, Twitter, etc

What is the reality when we compare Snapchat versus Facebook, Twitter, Instagram? Snapchat has grown really, really fast in terms of number of users. This is a great thing; however it seems the platform has not yet a clear strategy for revenue drive.

Read More »

Real time marketing – Magnum Pleasure dress

Real Time Marketing is the new big thing in comms, advertising and social media. Here below is a great example run by GolinHarris Singapore (My current agency) for the launch of the new Pleasure Pop-Up Store in Clarke Quay a couple of weeks ago. Visitors could design their very own Magnum ice cream and enjoy […]

Read More »

The first Billboard which Creates Drinking Water, Peru

Marketers, creatives, account people, etc. We all work day to day in agencies, offices and many times we don’t look beyond of what we do. It seems that Communications and Marketing are there just to develop people’s needs and make them pay more for products they’ve never thought about. However, and fortunately, things are changing […]

Read More »

Hyundai : ‘Live Image Show’ on New York’s Time Square

And finally I had the opportunity to visit New York city and get inspired every single day! I did visit many areas and places in NYC. Time Square was actually a really crazy area where advertising takes your mind to the next level. When I was there I found this amazing interactive piece by Hyundai […]

Read More »

How to include a video in your Facebook Timeline cover

WOW, if brands can add a video to their Facebook Timeline cover photos, many things are gonna change. I remember the first time I saw animated gif images within Twitter profiles. Scary or innovative? Tha agency is called Zaraguza and is one of the most awarded Facebook agency! Check their Facebook page here How it […]

Read More »

Absolut Inspire: Google Street View and StreetArt

Absolut is one of those brands who are always generating great buzz around its actions. Actually, we have written some articles about its campaigns. This time, Absolut continues under the Absolut World approach, but innovating in technology and user generated content. The campaign is a fusion of the Google Street View platform combined with an […]

Read More »

Strip for Likes

Everybody knows that seduction works on Internet and above all on social networks. Under this purpose, the Amsterdam fashion brand Stussy has launched this cool campaign called “Strip for likes” to get new likes. The idea is very simple and it seems working very well. Now, you know it! like to get the girl undressed! […]

Read More »