When is the Best Time To Tweet and Post on Facebook

There are few resources better than URL shortener bitly for monitoring click-through rates for content shared on Facebook and Twitter. So when bitly released a report last month telling us all the best time to tweet or post to Facebook for click-throughs, we listened. And then we created an infographic. This handy infographic highlights bitly’s […]

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How to Integrate SOCIAL MEDIA within an organisation – Infographic + Research

Social media integration is one of the top “To Dos” and challenges that companies, but also agencies, have pending on their agendas. Perfectly aligned to that, I’ve founded this great research by InSites Consulting this morning and I couldn’t wait to share it 🙂 How to integrate social media research Social Media Integration Survey View […]

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How to create ROI for social media engagement

This morning I’ve found this interesting presentation talking about How to create ROI for social media engagement written by @samfiorella which show many interesting stuff and propose a nice debate about why some companies are having issues when creating / building a social media infrastructure. Sam fiorella senseimarketing_socialmediamasters_toronto_oct72011 View more presentations from Sam Fiorella

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Followers en Twitter aumentan la intencion de compra y recomendación

Pues sí, eso parece, tener Followers en Twitter aumentan la intencion de compra y recomendación para las marcas segun este estudio “10 Quick FactsYou ShouldKnow AboutConsumerBehavior onTwitterFrom the 2011 Chadwick Martin BaileyConsumer Pulse” 10 Quick Facts You Should Know About Consumer Behavior on Twitter View more presentations from Constant Contact Via: Mashable

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Publicidad VS Presencia en Social media (Budgets)

Interesante estudio de E-marketer acerca de que opinan los social media marketers sobre que es más importante hacer publicidad o tener presencia en Social media. Paralelamente han analizado también en que áreas se está invirtiendo más en social media. Como era de esperar sigue ganando la adquisición vs community engagement. Fuente: E-marketer

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Rise And Stall Of Social Networks In China

As you should know, China is the country with the most particular digital and social media landscape. China has created a special and very local-focused landscape by developing its owned media and channels. It make this country probably one of the most difficult places to get in in terms of digital spaces. Under this purpose, […]

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Como usan Facebook las empresas españolas – Adigital

Adigital lanza un nuevo estudio para entender como las empresas españolas usan Facebook. Entre las principales conclusiones, destacamos que: El 12% de las empresas presentes en Facebook utiliza esta red para vender El 7% de las empresas españolas está presente en Facebook y el 60% de ellas lleva menos de 1 año El 72% de […]

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