Social media is probably the best thing that happens to brands in a long time!
I don’t know if Bodyform Responds :: The Truth is a Masterclass of how to manage a social media crisis or a smart buzz marketing campaign but what is clear is the fact, this will be buzzing hard this week.
To be honest, I’ll bet for the second option! This sounds more like a smart buzz marketing campaign for me 🙂
Here is the original post from a Fan complaining in BodyForm Facebook page:
And below you can see the funny and smart response from the brand BodyForm
Up to you to decide, True or Fake? Masterclass of how to manage a social media crisis or a smart buzz marketing campaign